Profile

Grupo Herdez manufactures, markets, and distributes processed foods and drinks, as well as pasta.

More than 90 years of dedication and experience have positioned Grupo Herdez as a market leader in Mexico, with important presence in the United States and Canada.

The Group has a solid portfolio of the highest quality products sold under brand names such as Herdez, Del Fuerte, McCormick, Doña María, Barilla, Yemina, Vesta, Nair, Embasa, La Victoria, Búfalo, La Gloria, Carlota, Blasón, SoyFrut, Festín, Hormel, Kikkoman and Ocean Spray among others, all of which are highly recognized and valued in the Mexican market. More than 600 different products are sold in Mexico and abroad through retail, wholesalers, institutional establishments and “Mom&Pop” stores.

Currently, Grupo Herdez has four strategic 50% alliances with leading corporations worldwide:

  • One with McCormick and Company Inc.
  • Two with Hormel Foods Corp. (Hormel Alimentos, S.A. de C.V. for the distribution of Hormel products in Mexico and Herdez Corporation for the distribution of Herdez products in the United States).
  • One with Barilla GeR Fratelli, S.p.A.
  • One recently, one with Grupo Kuo, S.A.B. de C.V. for the creation of Herdez Del Fuerte S.A. de C.V., joint venture which started operations in January 1st, 2008.
The Group’s infrastructure is comprised of 11 plants and 8 Distribution Centers in Mexico, employing more than 5,500 people and providing service to over 12,000 clients. The company also has a research and development center that enables it to offer new and improved food products, providing added value for clients and consumers.

Through its Herdez Foundation, Grupo Herdez provides Mexico with new nutritional possibilities, conducts and disseminates scientific research about agriculture and nutrition, and assists different communities around the country.

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